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Bumble removes that fear as they don’t have to make the first move, so it benefits both men and women.’ She believes this reversal of stereotypical gender roles itself encourages better behaviour.‘When someone feels rejected, they become insecure and can lash out.
Again, race might play an issue here – last time we found that African-American communities seemed to have a higher percentage of single women, and the splits might be helped along by racial divides (Oakland [female] is more black, while Alameda [male] is more white/Asian). Sunnyvale, San Jose and Mountain View come up about even between single men and single women, while San Mateo is piles upon piles of single men and Fremont looks as blue as a perfect day at the seashore.
Remember that time I was blasting a startup for shipping single women from NYC to San Francisco?
And about how I had all of this cool data that showed that there were actually more single men in New York, and they were probably just hiding indoors playing video games?
‘I’m a very confident person, but I felt as if I was always supposed to be more submissive when it came to dating,’ says Whitney, former vice president of marketing at Tinder, where she was a co-founder.
‘I could travel the world, I could start companies, but I was not allowed to strike up a conversation with the cute guy in my class at college? ‘If I make the first move, I’m perceived as a crazy girl, just for going after what I want.
Then, in late 2014, another dating app launched with a potentially even more revolutionary USP.
Bumble works in a similar way to Tinder – prospective dates are offered based on location, users swipe right for yes, left for no thank you – but, crucially, women call the shots.Playing around with the age ranges for the Bay Area, I set it to 50-64 and found a map that just plain made me giggle.Jonathan Soma is a Brooklyn based data wrangler who teaches everything from Thai cooking to the Loch Ness monster at the Brooklyn Brainery and runs a data code narrative program at Columbia’s Journalism School.Men cannot initiate a conversation (even if their ‘yes’ swipe leads to a match), and the female party has 24 hours to start a chat before the match expires.The app – which now boasts 12.5 million users (one million of those, and rapidly rising, in the UK) – is the brainchild of Whitney Wolfe, a 27-year-old entrepreneur.Note: This is all fiercely heteronormative, and I’m sorry about that, but such is the data bestowed by the US Census Bureau.